{"id":109,"date":"2020-09-24T09:58:16","date_gmt":"2020-09-24T09:58:16","guid":{"rendered":"http:\/\/www.talicomsona.cat\/?p=109"},"modified":"2020-12-01T10:11:00","modified_gmt":"2020-12-01T10:11:00","slug":"snacks-mr-b","status":"publish","type":"post","link":"https:\/\/www.talicomsona.cat\/?p=109","title":{"rendered":"Snacks Mr.B"},"content":{"rendered":"\n
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Interessant projecte sobre el llan\u00e7ament de la imatge dels Snacks Mr.B, en el que vaig participar dissenyant el personatge principal de Mr.B, aix\u00ed com el material necessari per poder crear els v\u00eddeos promocionals, creats per la ag\u00e8ncia Boxcom<\/a>, i m\u00e9s en concret per la bona m\u00e0 de Sergi Mart\u00edn<\/a>.<\/p>\n<\/div>\n\n\n\n

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El personatge neix sobre el concepte ic\u00f2nic americ\u00e0 del cowboy unit a la fisonomia de l’alpinista George Lowe (millor dit, inspirat en la fisonomia amb la que quedava desp\u00e9s d’una expedici\u00f3).<\/p>\n\n\n\n

Amb l’aparici\u00f3 del personatge a les xarxes socials, va ser necess\u00e0ria una remodelaci\u00f3 per poder realitzar “memes”.<\/p>\n<\/div>\n\n\n\n

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Els v\u00eddeos originals encara es poden consultar en la web de la Ag\u00e8ncia Boxcom<\/a>.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Interessant projecte sobre el llan\u00e7ament de la imatge dels Snacks Mr.B, en el que vaig participar dissenyant el personatge principal de Mr.B, aix\u00ed com el material necessari per poder crear els v\u00eddeos promocionals, creats per la ag\u00e8ncia Boxcom, i m\u00e9s en concret per la bona m\u00e0 de Sergi Mart\u00edn. El personatge neix sobre el concepte … <\/p>\n","protected":false},"author":1,"featured_media":112,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[8,10,9],"class_list":["post-109","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital","tag-illustracio-digital","tag-mr-b","tag-personatge"],"_links":{"self":[{"href":"https:\/\/www.talicomsona.cat\/index.php?rest_route=\/wp\/v2\/posts\/109","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.talicomsona.cat\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.talicomsona.cat\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.talicomsona.cat\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.talicomsona.cat\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=109"}],"version-history":[{"count":8,"href":"https:\/\/www.talicomsona.cat\/index.php?rest_route=\/wp\/v2\/posts\/109\/revisions"}],"predecessor-version":[{"id":129,"href":"https:\/\/www.talicomsona.cat\/index.php?rest_route=\/wp\/v2\/posts\/109\/revisions\/129"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.talicomsona.cat\/index.php?rest_route=\/wp\/v2\/media\/112"}],"wp:attachment":[{"href":"https:\/\/www.talicomsona.cat\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=109"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.talicomsona.cat\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=109"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.talicomsona.cat\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=109"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}